Digital Marketing Executive

Job description We are seeking a skilled and motivated Digital Marketing Executive to join Glow Tech Solutions in Kondapur. The ideal candidate will have hands-on experience with SEO, SMO, and PPC strategies to drive online visibility and lead generation." , "responsibilities":["Develop , implement, and manage SEO strategies to improve organic search rankings and drive web traffic","Execute on-page and off-page SEO techniques including link building, keyword optimization, and technical audits","Plan and manage PPC campaigns on Google Ads, Facebook Ads, and other platforms to maximize ROI","Manage and grow company and client social media accounts through SMO strategies","Analyze website performance using Google Analytics and other tools; generate and interpret reports","Conduct market research and competitor analysis to inform campaign strategy","Work closely with content creators and designers to ensure SEO/SMO integration","Stay current with the latest digital marketing trends, tools, and best practices"] , "requirements":["Bachelor s degree in Marketing, Communications, IT, or a related field","Minimum 2 years of hands-on experience in SEO, SMO, and PPC","Proficiency with tools like Google Analytics, Google Search Console, SEMrush, Ahrefs, Google Ads, and Facebook Business Manager","Solid understanding of search engine algorithms and ranking factors","Strong analytical skills and attention to detail","Excellent written and verbal communication skills"] , "preferred":["Experience with email marketing campaigns","Knowledge of basic HTML/CSS","Familiarity with WordPress or other CMS platforms"] , "aboutCompany":"Glow Tech Solutions is a dynamic technology-driven organization offering cutting-edge IT and digital services. Role: Social Media Marketing Industry Type: IT Services & Consulting Department: Marketing & Communication Employment Type: Full Time, Permanent Role Category: Digital Marketing Education UG: Any Graduate PG: Any Postgraduate Key Skills PPCGoogle AnalyticsSMOEmail marketingSocial mediaWordpressCMSHTMLLink buildingSEO