Job description Role & responsibilities 1. Client Acquisition & Relationship Management: Identify and target potential clients in the capital markets sector (e.g., institutional investors, hedge funds, asset managers, banks, and private equity firms). Build and maintain long-term relationships with key stakeholders and decision-makers. Develop and implement strategies to acquire new clients and retain existing ones. Market Research & Strategy Development: Conduct comprehensive market research to identify new business opportunities and trends in the capital markets. Collaborate with the senior management team to develop and execute business strategies that align with market trends. Provide insights into competitors' offerings and market positioning. Sales & Revenue Generation: Drive the sales process from lead generation to deal closure. Negotiate contracts and agreements with new clients to ensure mutually beneficial terms. Meet or exceed revenue targets and key performance indicators (KPIs). Collaboration & Cross-Functional Engagement: Work closely with the sales, marketing, research, and product development teams to tailor offerings to meet client needs. Coordinate with internal teams to ensure timely delivery of services and client satisfaction. Act as the point of contact for any ongoing client queries or concerns. Industry Networking & Event Participation: Represent the company at industry events, conferences, and seminars to expand network and knowledge base. Foster relationships with industry influencers, thought leaders, and key stakeholders. Client Presentations & Proposals: Prepare and deliver compelling presentations to potential clients showcasing the firms products and services. Develop customized proposals to address the unique needs of each client. Contract Negotiation & Closing Deals: Lead the negotiation process, ensuring favorable terms for both the client and the company. Close deals and ensure smooth transition into client onboarding processes. Preferred candidate profile Role: Business Development Executive (BDE) Industry Type: Financial Services Department: Sales & Business Development Employment Type: Full Time, Permanent Role Category: BD / Pre Sales Education UG: Any Graduate Key Skills Skills highlighted with ‘‘ are preferred keyskills Institutional Sales B2B SalesCorporate SalesInstitutional Business Development

Job description About Us Shiv Nadar School, a progressive initiative by the Shiv Nadar Foundation, is redefining K12 education with a focus on excellence, innovation, and holistic growth. With campuses in Noida, Gurgaon, Faridabad, and Chennai, the school offers CBSE, IGCSE, and IBDP curriculum to a thriving community of over 4,500 students. We are now seeking a visionary Assistant General Manager Marketing & Branding to lead strategic campaigns, elevate our brand, and drive engagement across platforms. read more Key Skills Skills highlighted with ‘‘ are preferred keyskills Marketing StrategyEventsAtl MarketingBtl MarketingSocial Media Marketing Campaign PlanningEvent ManagementMarketing StrategiesAgency ManagementEvent Marketing

Job description Role Overview Were seeking an experienced Digital Marketing Manager with deep expertise in Facebook Ads Manager and Google Ads. You will own end-to-end campaign strategy, execution, optimization, and reporting for our core products in the health & wellness category. Your goal will be to drive customer acquisition, improve ROAS, and scale campaignswhile collaborating closely with creative, e-commerce, and product teams.Role & responsibilities Preferred candidate profile Key Responsibilities Strategy & Planning Develop and maintain an overarching paid media strategy for Facebook (including Instagram placements) and Google (Search, Shopping, Display, YouTube). Conduct market research and competitor analysis to identify high-potential audiences and creative angles specific to health & wellness (e.g., honey-based supplements, herbal remedies). Define monthly/quarterly KPIs (CAC, ROAS, CTR, conversion rate) and outline roadmap to achieve revenue targets. Campaign Setup & Management Build, launch, and optimize funnel-based Facebook campaigns (awareness consideration conversion) tailored to each product (e.g., Walkwell Capsules for osteoarthritis, Whole Night Honey, and other products). Structure and manage Google Ads accounts: Search campaigns (branded vs. non-branded), Shopping, Display remarketing, and YouTube pre-roll ads. Implement UTM tagging and ensure proper integration with GA4, Facebook Pixel, and conversion API for accurate tracking. Creative Collaboration Partner with the design/content team to develop ad creative (static images, video ads, carousels) aligned with brand guidelines (e.g., Authentik Ayurveda logo, dark green natural aesthetics). Provide data-driven feedback on creative performance and drive A/B testing (e.g., headline variations, ad copy, thumbnail tests). Bid Management & Budgeting Allocate and manage monthly ad budgets (6–7-figure budgets in INR/USD) across channels, adjusting spend based on performance and seasonality (e.g., product launches, festive seasons). Leverage bid strategies (e.g., Target CPA, Maximize Conversion Value) and manual bidding where appropriate to hit efficiency goals. Audience Targeting & Segmentation Create detailed custom and lookalike audiences based on first-party data (email lists, purchase history) and interest/behavioral targeting relevant to natural health, Ayurveda, fitness. Set up dynamic retargeting flows on Google Display and Facebook to re-engage past website visitors, cart abandoners, and upsell opportunities (e.g., bundle Slim Honey + Ginger-Infused Honey). Performance Analysis & Reporting Generate weekly/monthly performance reports highlighting key metrics: ROAS, CAC, LTV payback, funnel drop-offs. Analyze data to uncover insights (e.g., which ad sets drive highest LTV customers vs. which creatives underperform) and recommend optimizations. Present findings to leadership team with straightforward next-step recommendations (e.g., increase budget on top-performing campaigns, pause non-effective SKUs). SEO & CRO Collaboration Work with the SEO specialist to align paid keywords strategy with organic efforts and capture incremental search demand. Collaborate with website/UX team to run landing page A/B tests, improve mobile conversion, and ensure Shopify/Amazon funnels are optimized for paid traffic. Stay Current & Innovate Keep abreast of the latest Facebook and Google Ads features, policy changes (e.g., restrictions around “aphrodisiac” claims for Whole Night Honey), and platform best practices. Pilot emerging channels or advanced tactics (e.g., Advantage+ Shopping Campaigns, Facebook Advantage+ Audiences, Google Performance Max) to gain competitive edge. Role: Head - Digital Marketing Industry Type: Fitness & Wellness Department: Marketing & Communication Employment Type: Full Time, Permanent Role Category: Digital Marketing Education PG: MBA/PGDM in Advertising/Mass Communication Key Skills Skills highlighted with ‘‘ are preferred keyskills Facebook CampaignDigital CampaignsGoogle AdWordsFacebook MarketingSocial Media Marketing Intern

Job description Role & responsibilities: Outline the day-to-day responsibilities for this role. Preferred candidate profile: Specify required role expertise, previous job experience, or relevant certifications. Role: Head - Digital Marketing Industry Type: Medical Services / Hospital Department: Marketing & Communication Employment Type: Full Time, Permanent Role Category: Digital Marketing Education UG: Any Graduate Key Skills SEO

Job description Responsibilities: * Develop digital strategies for lead generation. * Optimize SEO & SMO for social media campaigns. * Manage digital marketing initiatives from ideation to execution. Accessible workspace Role: Head - Digital Marketing Industry Type: Recruitment / Staffing Department: Marketing & Communication Employment Type: Full Time, Permanent Role Category: Digital Marketing Education PG: Any Postgraduate Key Skills Skills highlighted with ‘‘ are preferred keyskills Digital MarketingContent WritingSocial Media OptimizationCampaign PlanningSEO CacDigital StrategySearch Engine Optimizationblog planningEnglishLead GenerationContent Curationcoordination with creative designHindiCPL

GROUP PRODUCT MANAGER From 8 to 13 year(s) of experience ? 15-22.5 Lacs P.A. Ahmedabad Login to Apply Apply without Registration Posted: Just NowOpenings: 2Job Applicants: Less than 10Job Views: 10+ Job Description Job Description Position Title: Group Product Manager Educational Qualification: Pharmacy or science background (preferably with an MBA degree) Experience: 5 to 10 years of experience Reports To: Marketing Manager/DH Position Summary: (Job Purpose) Accountability: To ensure that each brand handled is self-sustaining and contributes to the overall objective of the company in terms of market share and profits. Level of responsibility: High Scope: Area covered: Pan India Delegation of Responsibility: In the absence of the job holder, the responsibilities shall be referred to GPM. Decisions made alone: Marketing activities & inputs planning Decisions in consultation of superiors/ others: New marketing activities New product launch Marketing communication Decisions referred to higher authority: Brand Plan preparation and overall strategy preparation CME/Symposia Planning Budgetary control and Brand related decisions like alteration of Pricing, and Trade Bonus Alteration of TPs/MRPs and profitability decisions for brands Job Profile: KEY RESULT AREAS: Managing & handling the brands assigned Formulate and coordinate marketing activities to promote key brands Identify, develop, and evaluate marketing strategy, based on knowledge of established objectives & market characteristics. Identify market growth opportunities and develop strategic brand planning, market analysis, tactical sales support & product management. Accountable for launch of new products Market share objective of the brand Internal Achievement of Targets Timely activities to achieve target objectives Gathering customer insights and customer relationship Assessment and Planning of Work 75% of the work is Individual driven in the area of data analysis and planning of promo inputs 25% of the work is division related, therapy related and sales related Problems/ Key Features Timely delivery of the inputs so the implementation can be successful Convincing the internal customers for right implementation & execution of the planned activities Interface: External Contacts: Gift manufacturers for procurement of compliments Printers for Co-ordination to ensure quality and timeliness are met with KOL Internal Contacts: Sales team : TMs, BDMs, ZBMs ,SBU-Head for feedback regarding promotion and marketing and sales query Purchase Market Research for Retail and Prescription data Medical Department for medical query, launch plan and promotion theme approval Demand Planning team for Stock management In-licensing and outsourcing team for new products , packing specification, line extensions Competencies Required: Technical Competencies: Ability to set the necessary marketing strategy for creating required push and pull in the market to enhance the presence of the company brand. Continuously evaluates sales data and information including competitive brands information and monitors own brand performance versus competition. New brand launches based on the overall business focus & strategy Knowledge of business and management principles involved in strategic planning, resource allocation, and coordination of people and resources. Knowledge of principles and methods for showing, promoting, and selling products or services. This includes marketing strategy and tactics, product demonstration, sales techniques, and sales control systems. Knowledge of ethical marketing. Knowledge of launching new products, increasing product portfolios. Behavioural Competencies: Competencies High Medium Low Analytical Skills Decision-making Planning and Organizing Strategic Thinking Performance Focus Customer Focus Communication Interpersonal Effectiveness People Development Role:Product Manager - Pharma Salary: 15-22.5 Lacs P.A. Industry:Pharmaceutical & Life Sciences Department:Product Management Role Category:Product Management - Other Employment Type:Full Time, Permanent

Job description Scope: We are looking for a consumer researcher who can work closely with the Insights Lead and help in driving a consumer-centric culture in the organization. The incumbent would work closely to uncover insights about the people we serve (consumers, customers, partners, employees) ? and be able to dig deep into their lives as a broad spectrum and funnel it down to innovative, actionable and outstanding customer experiences. We are looking for someone who has experience with a variety of research methods and will have an impact on the business executing precise, need-based products, services and customer experiences. The candidate must have a deep knowledge of different market research methodologies, experience and the ability to introduce new approaches when required. Responsibilities: Work closely with the Insights Manager to manage the consumer insights desk. Collaborate and project manage wherever specific research instruments are needed for answering business questions about people, markets, etc. Understand the basics of consumer insights, analytics, segmentation and market research with the backdrop of a deep understanding of the business and company objectives. Design and conducting of all primary consumer research/insights for specific business segments/clusters. Provide customer insights to support the marketing team with recommendations based on primary and secondary market research studies. Help in designing Go-to-market projects with a focus on consumer segmentation portraits. This support includes the statistical analyses of already available as well as newly generated data. Required experience: MBA/ PGDM or a relevant Post Graduation from a leading institution. 1-3 years of research experience in handling Quantitative and Qualitative research especially from an agency like Kantar, Nielsen, IPSOS, Matrix Lab, Toluna etc. Any research experience in the BFSI space would be an added advantage. Must have a deep understanding of Quant research techniques and developing behavioural segments along with basic statistical analysis like Correlation, Regression, etc. Should have handled Quant exercises like Brand Health, C-SAT, need scope studies (understanding triggers, barriers, motivators for category deep dive) and ad-hoc dipsticks for quick business solutions. Should have working knowledge of Qualitative techniques like IDI, and FGD and should know how to develop DG (discussion guide) CPG Industry exposure is very helpful; exposure in FMCG, Consumer Goods, Automotive, Telecom, and Infrastructure would provide an added advantage. Preliminary knowledge about data analytics/dashboarding would be an added advantage since we are building a dedicated dashboard for the Marketing function. Role: Marketing Manager Industry Type: NBFC Department: Marketing & Communication Employment Type: Full Time, Permanent Role Category: Marketing Education PG: MBA/PGDM in Any Specialization Key Skills Skills highlighted with ‘‘ are preferred keyskills Consumer InsightsMarket Research Brand HealthSurvey designSpss Statistics

Job description Role & responsibilities: Key highlights of the role are listed below (purely indicative and not limiting): 1. Customer Retention Strategy Development & Execution: Develop and execute comprehensive customer retention strategies to reduce attrition and increase customer lifetime value Design and implement targeted retention campaigns and programs based on customer segmentation and behaviour. Monitor and evaluate the effectiveness of retention initiatives, making adjustments as needed 2. Attrition Analysis & Reporting: Track and analyse key retention metrics, including attrition rates, customer churn, and customer lifetime value Generate regular reports and dashboards to monitor retention performance and identify trends. 3. Customer Engagement & Communication: Develop and implement proactive communication strategies to engage at-risk customers Design and execute cohort-wise customer communications, including emails, SMS, and in-app messages in consultation with marketing Manage customer feedback and address customer concerns to improve satisfaction 4. Cross-Functional Collaboration: Collaborate with marketing, customer service, risk management, and product development teams to implement retention initiatives Work with customer service to address customer issues and improve customer experience Strong understanding of credit card products, services, and customer lifecycle. Job specific skills: Customer Retention Management Customer Segmentation Data Analytics Communication & Interpersonal Skills Problem Solving Role: Product Manager - Cards Industry Type: NBFC Department: Product Management Employment Type: Full Time, Permanent Role Category: Product Management - Other Education UG: Any Graduate PG: Any Postgraduate Key Skills Skills highlighted with ‘‘ are preferred keyskills Product ManagementPortfolio ManagementBusiness CardsRetail CardCommercial Cards Product DevelopmentStakeholder Management

Job description Roles and Responsibilities Develop marketing strategies to drive business growth and increase brand awareness. Conduct market research to identify trends, opportunities, and challenges in the industry. Collaborate with cross-functional teams to launch new products and services. Analyze sales data to optimize marketing campaigns and improve ROI. Stay up-to-date with industry developments and best practices through continuous learning. Role: Marketing Manager Industry Type: Packaging & Containers Department: Marketing & Communication Employment Type: Full Time, Permanent Role Category: Marketing Education UG: Any Graduate Key Skills Marketing StrategyMarketing

Job description Job Title: Senior Digital Marketing Manager Location: Pune Experience Required: 8+ years Employment Type: Full-Time About the Company: OTS Solutions is a B2B digital solutions company with multiple established brands. They focus on innovation, creativity, and software development for global clients. Role Summary: Looking for a seasoned digital marketing expert to lead the team, plan and run marketing strategies, manage paid campaigns, drive lead generation, and boost brand visibility in international B2B markets (mainly North America). Key Responsibilities: Strategy & Planning: Create and execute B2B marketing strategies and campaigns across channels (paid, organic, content, social). Team Leadership: Manage and mentor a team of marketers (designers, writers, SEO, etc.) to hit performance goals. Paid Campaigns: Run and optimize paid ads on Google, LinkedIn, and other B2B platforms; focus on lead generation and retargeting. Content & Design: Collaborate on creating impactful B2B marketing content like whitepapers, case studies, and landing pages. SEO & Website Optimization: Oversee SEO efforts and website performance to improve traffic and lead quality, including visibility on AI platforms like ChatGPT. Analytics & Reporting: Track campaign performance, lead quality, and ROI using tools like Google Analytics, SEMrush, etc. Innovation: Stay updated with trends and bring new ideas to enhance digital marketing impact. Required Skills & Experience: 8+ years in B2B digital marketing (focus on US market) Strong in paid ads (Google, LinkedIn), SEO, and content marketing Leadership and team management experience Skilled in tools like Google Ads, LinkedIn Campaign Manager, SEMrush, etc. Creative and analytical mindset Role: Head - Digital Marketing Industry Type: IT Services & Consulting Department: Marketing & Communication Employment Type: Full Time, Permanent Role Category: Digital Marketing Education UG: Any Graduate Key Skills Skills highlighted with ‘‘ are preferred keyskills Google AdsLinkedin Ads Digital MarketingPaid Marketing