Job description About the Role We are seeking a Technical/Product Marketing Manager with deep knowledge of RegTech / FinTech products and strong technical acumen. This role bridges product, marketing, and sales by translating complex product capabilities into clear, compelling value propositions for financial institutions, compliance officers, and technical buyers. Key Responsibilities Product Positioning & Messaging Develop and refine product messaging that resonates with decision-makers in banks, MSBs, EMIs, and PSPs. Create technical marketing content (whitepapers, solution briefs, product videos, explainer decks, ROI calculators). Translate compliance and technical features into customer-centric benefits. Sales Enablement Collaborate with Sales to develop battle cards, demo scripts, and objection-handling tools. Support sales pitches with technical insights and product use cases. Train internal teams on product capabilities and market positioning. Go-to-Market Strategy Partner with Product and Marketing to define launch plans for new features/modules. Create segmented campaigns targeting compliance teams, CTOs, risk officers, and operations heads. Conduct competitor and industry analysis to inform positioning. Technical Content & Thought Leadership Author and manage technical blogs, compliance explainers, solution guides, and product comparisons. Represent the company at industry events, webinars, and customer meetings. Customer and Market Insights Collaborate with Customer Success and Product to capture user feedback and turn it into marketing insights. Stay updated on changing regulations (e.g., FATF, FINTRAC, MAS, GDPR) and how they impact product marketing. Requirements 5-8 years in B2B marketing, with at least 3 in a FinTech/RegTech or SaaS environment. Strong understanding of AML, KYC, fraud monitoring, or compliance software products. Ability to understand and explain technical product architecture, API/SDK integrations, and modular offerings. Exceptional communication and storytelling skills. Experience creating high-impact marketing assets for technical and compliance audiences. Experience with tools like HubSpot, Salesforce, Figma, and basic understanding of analytics tools. Preferred Prior experience marketing to compliance or risk management personas. Understanding of cloud-native architectures (e.g., AWS, microservices, serverless). Knowledge of financial regulations in key markets (Canada, Singapore, India, UK, EU). Role: Marketing Manager Industry Type: FinTech / Payments Department: Marketing & Communication Employment Type: Full Time, Permanent Role Category: Marketing Education UG: Any Graduate PG: Any Postgraduate Key Skills Skills highlighted with ‘‘ are preferred keyskills Market PositioningB2B MarketingGo-to-market StrategyProduct PositioningCampaigns Technical Marketingproduct use casesTechnical blogsCustomer and Market InsightsMarketingSales Enablementproduct comparisons
Posted 2 hours ago
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Typically responds within 2 days
Job description Scope: We are looking for a consumer researcher who can work closely with the Insights Lead and help in driving a consumer-centric culture in the organization. The incumbent would work closely to uncover insights about the people we serve (consumers, customers, partners, employees) ? and be able to dig deep into their lives as a broad spectrum and funnel it down to innovative, actionable and outstanding customer experiences. We are looking for someone who has experience with a variety of research methods and will have an impact on the business executing precise, need-based products, services and customer experiences. The candidate must have a deep knowledge of different market research methodologies, experience and the ability to introduce new approaches when required. Responsibilities: Work closely with the Insights Manager to manage the consumer insights desk. Collaborate and project manage wherever specific research instruments are needed for answering business questions about people, markets, etc. Understand the basics of consumer insights, analytics, segmentation and market research with the backdrop of a deep understanding of the business and company objectives. Design and conducting of all primary consumer research/insights for specific business segments/clusters. Provide customer insights to support the marketing team with recommendations based on primary and secondary market research studies. Help in designing Go-to-market projects with a focus on consumer segmentation portraits. This support includes the statistical analyses of already available as well as newly generated data. Required experience: MBA/ PGDM or a relevant Post Graduation from a leading institution. 1-3 years of research experience in handling Quantitative and Qualitative research especially from an agency like Kantar, Nielsen, IPSOS, Matrix Lab, Toluna etc. Any research experience in the BFSI space would be an added advantage. Must have a deep understanding of Quant research techniques and developing behavioural segments along with basic statistical analysis like Correlation, Regression, etc. Should have handled Quant exercises like Brand Health, C-SAT, need scope studies (understanding triggers, barriers, motivators for category deep dive) and ad-hoc dipsticks for quick business solutions. Should have working knowledge of Qualitative techniques like IDI, and FGD and should know how to develop DG (discussion guide) CPG Industry exposure is very helpful; exposure in FMCG, Consumer Goods, Automotive, Telecom, and Infrastructure would provide an added advantage. Preliminary knowledge about data analytics/dashboarding would be an added advantage since we are building a dedicated dashboard for the Marketing function. Role: Marketing Manager Industry Type: NBFC Department: Marketing & Communication Employment Type: Full Time, Permanent Role Category: Marketing Education PG: MBA/PGDM in Any Specialization Key Skills Skills highlighted with ‘‘ are preferred keyskills Consumer InsightsMarket Research Brand HealthSurvey designSpss Statistics
Posted 5 hours ago
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Typically responds within 2 days
Job description Role & responsibilities: Key highlights of the role are listed below (purely indicative and not limiting): 1. Customer Retention Strategy Development & Execution: Develop and execute comprehensive customer retention strategies to reduce attrition and increase customer lifetime value Design and implement targeted retention campaigns and programs based on customer segmentation and behaviour. Monitor and evaluate the effectiveness of retention initiatives, making adjustments as needed 2. Attrition Analysis & Reporting: Track and analyse key retention metrics, including attrition rates, customer churn, and customer lifetime value Generate regular reports and dashboards to monitor retention performance and identify trends. 3. Customer Engagement & Communication: Develop and implement proactive communication strategies to engage at-risk customers Design and execute cohort-wise customer communications, including emails, SMS, and in-app messages in consultation with marketing Manage customer feedback and address customer concerns to improve satisfaction 4. Cross-Functional Collaboration: Collaborate with marketing, customer service, risk management, and product development teams to implement retention initiatives Work with customer service to address customer issues and improve customer experience Strong understanding of credit card products, services, and customer lifecycle. Job specific skills: Customer Retention Management Customer Segmentation Data Analytics Communication & Interpersonal Skills Problem Solving Role: Product Manager - Cards Industry Type: NBFC Department: Product Management Employment Type: Full Time, Permanent Role Category: Product Management - Other Education UG: Any Graduate PG: Any Postgraduate Key Skills Skills highlighted with ‘‘ are preferred keyskills Product ManagementPortfolio ManagementBusiness CardsRetail CardCommercial Cards Product DevelopmentStakeholder Management
Posted 1 day ago
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Typically responds within 2 days
Job description Roles and Responsibilities Develop product strategies aligned with business goals, leveraging market insights and customer needs. Collaborate with cross-functional teams to design, launch, and maintain products that meet business objectives. Analyze data to identify trends, opportunities, and challenges in the digital lending space. Create product roadmaps that prioritize features based on business value and customer impact. Ensure effective communication of product plans and progress to stakeholders through regular reporting. Role: Product Manager Industry Type: FinTech / Payments Department: Product Management Employment Type: Full Time, Permanent Role Category: Product Management - Technology Education UG: B.Tech/B.E. in Any Specialization, Other Graduate Key Skills Skills highlighted with ‘‘ are preferred keyskills Product Roadmap Loan Origination SystemLendingLoan Management SystemFintechDigital Lending
Posted 1 day ago
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Typically responds within 2 days
Job description Roles and Responsibilities Develop marketing strategies to drive business growth and increase brand awareness. Conduct market research to identify trends, opportunities, and challenges in the industry. Collaborate with cross-functional teams to launch new products and services. Analyze sales data to optimize marketing campaigns and improve ROI. Stay up-to-date with industry developments and best practices through continuous learning. Role: Marketing Manager Industry Type: Packaging & Containers Department: Marketing & Communication Employment Type: Full Time, Permanent Role Category: Marketing Education UG: Any Graduate Key Skills Marketing StrategyMarketing
Posted 1 day ago
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Typically responds within 2 days
Job description Job Title: Senior Digital Marketing Manager Location: Pune Experience Required: 8+ years Employment Type: Full-Time About the Company: OTS Solutions is a B2B digital solutions company with multiple established brands. They focus on innovation, creativity, and software development for global clients. Role Summary: Looking for a seasoned digital marketing expert to lead the team, plan and run marketing strategies, manage paid campaigns, drive lead generation, and boost brand visibility in international B2B markets (mainly North America). Key Responsibilities: Strategy & Planning: Create and execute B2B marketing strategies and campaigns across channels (paid, organic, content, social). Team Leadership: Manage and mentor a team of marketers (designers, writers, SEO, etc.) to hit performance goals. Paid Campaigns: Run and optimize paid ads on Google, LinkedIn, and other B2B platforms; focus on lead generation and retargeting. Content & Design: Collaborate on creating impactful B2B marketing content like whitepapers, case studies, and landing pages. SEO & Website Optimization: Oversee SEO efforts and website performance to improve traffic and lead quality, including visibility on AI platforms like ChatGPT. Analytics & Reporting: Track campaign performance, lead quality, and ROI using tools like Google Analytics, SEMrush, etc. Innovation: Stay updated with trends and bring new ideas to enhance digital marketing impact. Required Skills & Experience: 8+ years in B2B digital marketing (focus on US market) Strong in paid ads (Google, LinkedIn), SEO, and content marketing Leadership and team management experience Skilled in tools like Google Ads, LinkedIn Campaign Manager, SEMrush, etc. Creative and analytical mindset Role: Head - Digital Marketing Industry Type: IT Services & Consulting Department: Marketing & Communication Employment Type: Full Time, Permanent Role Category: Digital Marketing Education UG: Any Graduate Key Skills Skills highlighted with ‘‘ are preferred keyskills Google AdsLinkedin Ads Digital MarketingPaid Marketing
Posted 1 day ago
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Typically responds within 2 days
Job description Responsibilities & Duties: Willing to travel all over India. Develop and implement comprehensive sales and marketing strategies. Manage and oversee marketing campaigns to promote chemical products. Identify and cultivate new customers relationships and market opportunities. Analyse market trends and competitor activities to inform strategic decisions. Collaborate with product development and R&D teams to align product offerings with market demand. Monitor and report on sales performance metrics, ensuring alignment with business goals. Lead, mentor, and develop a high-performing sales and marketing team. Prepare and present sales forecasts, budgets, and reports to management. New Stockist & Distribution points creation and maintaining. Skills: Sales strategy development Marketing campaign management Market analysis Chemical industry knowledge Customer relationship management Team leadership Budget planning and management Data-driven decision making Exceptional communication, negotiation, and presentation skills. Qualification & Experience: 1. Masters Degree (MBA or specialized Degree) /Bachelors degree in Marketing, Business, Chemistry, or a related field. 2. Minimum of 10-15 years experience in sales and marketing within the chemical industry or related field. 3. Proven track record of achieving sales targets and driving revenue growth. 4. Strong understanding of chemical products and market dynamics. 5. Excellent leadership and team management abilities. Role: Marketing Manager Industry Type: Chemicals Department: Marketing & Communication Employment Type: Full Time, Permanent Role Category: Marketing Education PG: MBA/PGDM in Marketing, Any Postgraduate Key Skills Marketing Management
Posted 1 day ago
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Typically responds within 2 days
Job description Role & responsibilities List specific tasks, such as developing and executing daily sales, strategies for generating new customers, managing exporters/importers , building relationships with clients and analyzing market trends. Prospecting skills, product knowledge, Leadership skills, developing new business and retaining customers Background in the Shipping & Logistics Sector. Job Role Strategic Planning Team Leadership Sales Growth & Revenue Relationship Management Sales Management Creativity Problem - Solving Preferred candidate profile Leadership & team Management excellent communication & interpersonal abilities deep understanding of the shipping industry & supply chain logistics 2 to 3 years in shipping trade & freight forwarding industry Role: Enterprise Sales Manager Industry Type: Ports & Shipping Department: Sales & Business Development Employment Type: Full Time, Permanent Role Category: Enterprise & B2B Sales Education UG: Any Graduate PG: Any Postgraduate Key Skills Skills highlighted with ‘‘ are preferred keyskills Sales Relationship ManagementSales ManagementStrategic PlanningMarketing
Posted 1 day ago
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Typically responds within 2 days
Job description Role & responsibilities Evaluating and optimizing marketing and pricing strategies. Analyzing market trends and preparing forecasts. Generating new business leads. Increasing brand awareness and market share. Coordinating marketing strategies with the sales, financial, public relations, and production departments. Developing and managing the marketing budget. Overseeing branding, advertising, and promotional campaigns. Manage the marketing team. Assign responsibilities to the team according to their profiles. Take daily reporting of marketing team on given tasks and projects. Present business growth strategy to management and work accordingly. Promoting our brand at trade shows and major industry-related events. Keeping informed of marketing strategies and trends. Preferred candidate profile . Should have 5-6 years of experience as a marketing manager. Proven experience of team management. Good understanding of market research techniques, data analysis and statistics methods. Thorough knowledge of strategic planning principles and marketing best practices. Proficient in MS Office software. Familiarity with social media and web analytics. Excellent communication skills. Strong organizational and time-management abilities. Creativity and commercial awareness. Graduate/post graduate in marketing. Role: Marketing Manager Industry Type: Iron & Steel Department: Marketing & Communication Employment Type: Full Time, Permanent Role Category: Marketing Education UG: Any Graduate Key Skills Skills highlighted with ‘‘ are preferred keyskills Brand PromotionProduct PromotionMarketing ManagementBrand CampaignsBrand Awareness Marketing StrategyProduct AwarenessProduct PositioningNew Market DevelopmentSales PromotionBrand MarketingBrand DevelopmentBrand ManagementDigital Branding
Posted 1 day ago
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Typically responds within 2 days
Job description Responsibilities: * Collaborate with cross-functional teams on UX/UI design & social media strategy. * Develop digital marketing plans using HTML, SCO, SMO, Google Ads & WordPress. Role: SEO Industry Type: Import & Export Department: Marketing & Communication Employment Type: Full Time, Permanent Role Category: Digital Marketing Education UG: Any Graduate Key Skills Skills highlighted with ‘‘ are preferred keyskills Web Development Video EditingMalayalamWebsite ManagementUXSocial MediaWeb Application DevelopmentHTMLWeb DesigningTamilGoogle AdsEnglishMotion GraphicsUISMOWordpressHindiGraphic DesigningSCO
Posted 1 day ago
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Typically responds within 2 days